Engage and grow your audience based on their social sharing activities.
Sharing Analytics (also known as Po.st™) reveals how users are behaving across your website and social channels. Understand what content drives user engagement and encourages them to share with their friends and family. Our Sharing Analytics tools provide insight into not only the primary users of your website and social media channels, but also the recipients of shared content to help you capitalize on their engagement as well.
Brand Managers, Publishers
Sharing Analytics provides comprehensive, actionable insights into your audience and how they share content on social networks, email, text and Instant Messaging services. Gain a better understanding of which content resonates most with users, so you can develop a more informed content strategy.
Marketers, Agencies, Advertisers
Social sharing is essential to track because it is such a strong signal of user social engagement. Sharing Analytics does not replace a conversion pixel, but instead works in tandem with pixels to harness social sharing activity and enhance the data set used for targeting/retargeting, branding and customer acquisition.
Social Media Managers
Using our Link Shortener and Management tools, you can create and manage multiple campaigns from one central location. Track clicks per post, devices used and the geographies of clickers. Learn audience demographics and user interests to inform your content strategy.